When fall rolls around, mullet become an important part of the inshore fishing equation. Whether they're schooling along the beaches, moving through passes, or cruising shallow flats, redfish, snook, trout, and other predators are often looking for an easy meal.
And when those predators are feeding on mullet, having the right lure profile and presentation can make ALL the difference.
That's where having the right lure selection makes a difference. You need options to match smaller mullet, larger baitfish, surface strikes, and fish feeding just below the surface.
Fish Strong has brought together nine mullet-pattern lure options in one Match the Hatch collection, covering different sizes and presentations so you can adjust when the bite changes.
ALL 9 LURE OPTIONS. SAVE 20%.
From compact baitfish profiles to bigger mullet imitators, get the complete Match the Hatch lineup and save 20% when you purchase all nine featured options together.
SHOP ALL 9 LURES — SAVE 20% →Eligible Salt Strong Insiders may receive additional member savings. Final discounts are determined at checkout.
Why One Mullet Lure Isn't Always Enough
Picture this: mullet are moving along a shoreline, and fish are blowing up on the surface. A walking topwater is a logical place to start.
But what happens when the surface activity slows down?
The fish may still be nearby, just feeding differently. Switching to a shallow-running plug, suspending twitchbait, or soft-plastic paddletail lets you target a different part of the water column without abandoning the area.
That's the advantage of the Match the Hatch collection. You're not buying nine lures that all do the same thing. You're getting multiple baitfish sizes and presentation styles that give you different options when fish change their behavior.
Surface: Work a walking topwater when predators are looking up.
Just below the surface: Try a Skinny Lipper when fish follow or miss a topwater.
Suspending presentation: Use a Flea Flicker for a twitch-and-pause retrieve.
Swimming action: Switch to a Mulligan or Slam Shady paddletail when a soft plastic better fits the conditions.
Four Presentations You'll Want Ready This Fall
The Match the Hatch lineup includes nine featured lure options, but these four examples show why having different presentations matters.
Each fills a different role in your tackle box, giving you a reason to change lures based on what you're seeing in the water.
1. Moonwalker: When Fish Are Smashing Bait on Top
Few things are more exciting than watching a predator explode on a topwater lure. When mullet are getting chased across the surface, the Moonwalker gives you a walking baitfish presentation.
Its side-to-side action is a practical way to imitate a fleeing baitfish. It's a natural starting point when fish are actively feeding near the surface.
2. Skinny Lipper XL: When You Need a Bigger Mullet Profile
Bigger baitfish can call for a bigger presentation. The Skinny Lipper XL brings a larger profile to shallow-water fishing.
It's also an option when predators show interest in topwater lures but aren't fully committing. Working just below the surface can put a different presentation in front of those fish.
3. Flea Flicker: When Fish Want Something Different
Not every predator wants a fast-moving bait. Sometimes a change in action is what gets a fish to react.
The Flea Flicker is a compact suspending twitchbait that can be worked with short twitches and pauses. It's a useful alternative when fish are following a steady retrieve without striking.
4. Mulligan 5" Bomber: When You Need a Swimming Baitfish
Topwater lures and hard plugs have their place, but a soft-plastic paddletail gives you another way to match moving baitfish.
The Mulligan 5" Bomber provides a larger swimming profile and can be rigged to cover different depths and types of structure.
A slow, controlled retrieve can make it a useful option when fish aren't responding to aggressive surface action.
The complete Match the Hatch offer includes nine featured lure options, from smaller baitfish profiles to larger mullet imitators. Get the lineup together and save 20% while the offer is active.
GET THE COMPLETE LINEUP — SAVE 20% →Match the Size. Match the Action. Be Ready for the Bite.
There's a reason the Match the Hatch collection includes smaller and larger lures. The baitfish in front of you won't always be the same size, and the predators feeding on them won't always respond the same way.
Use this quick guide to help decide where to start.
| What You're Seeing | Try This | Lure Options |
|---|---|---|
| Small baitfish | Downsize the profile | Skinny Lipper JR, Flea Flicker |
| Active surface strikes | Work a walking topwater | Moonwalker, Moonwalker SBD |
| Fish feeding just below the surface | Try a shallow-running plug | Skinny Lipper Original, Skinny Lipper XL |
| Fish responding to swimming baitfish | Use a soft-plastic paddletail | Mulligan 4", Mulligan 5" Bomber, Slam Shady 2.0 |
The takeaway is simple: don't force one lure to do every job. Keep a few different presentations available and adjust based on what the fish are showing you.
What's Included in the 9-Lure Match the Hatch Offer?
The complete Match the Hatch selection brings together these nine featured mullet-pattern options:
- Skinny Lipper JR — smaller shallow-water profile
- Skinny Lipper Original — shallow subsurface presentation
- Skinny Lipper XL — larger shallow-running profile
- Flea Flicker — suspending twitchbait
- Moonwalker — walking topwater
- Moonwalker SBD — silent walking topwater
- Mulligan 4" — versatile paddletail
- Mulligan 5" Bomber — larger soft-plastic profile
- Slam Shady 2.0 — smaller paddletail option
Shop all nine featured lure options together through the Match the Hatch promotion and receive the advertised 20% discount, subject to offer eligibility and availability.
SHOP THE 9-LURE DEAL →Want a Ready-to-Fish Fall Setup? Check Out the Ultimate Fall Bundle.
Maybe you don't need the entire nine-option mullet lineup. You just want a useful mix of topwater, soft plastics, and rigging ready for your next trip.
That's where the Ultimate Fall Lure Bundle comes in.
The bundle includes:
- Moonwalker topwater lure
- Mulligan 5" Bomber
- Prawn Original
- Hoss Helix Hooks
- Hoss Round Eye Jighead
- FREE Skinny Lipper XL with the current bundle offer
This gives you a more compact tackle selection, including a shrimp imitation for situations when fish aren't feeding primarily on mullet.
Current bundle price: $39.13
Eligible Insider price shown on the promotional page: $31.30
Plus a FREE Skinny Lipper XL with the qualifying bundle.
SHOP THE ULTIMATE FALL BUNDLE →Pricing and gift eligibility are subject to the current promotional terms and checkout.
See Fall Fishing Lures in Action
Not sure which presentation you'd use first? Watch Salt Strong co-founder Luke Simonds explain four fall fishing lure options for targeting redfish, trout, snook, and flounder.
For more on choosing lures by season and species, see our Best Fall Fishing Lures guide.
Get Your Mullet Lure Lineup Ready
When you find feeding fish, the last thing you want is to realize you don't have a lure that matches what's happening in the water.
The Match the Hatch collection makes it easier to put together a selection of mullet-pattern lures with different sizes and presentations.
Choose the complete nine-option lineup if you want the broadest selection of featured mullet profiles. Or go with the Ultimate Fall Bundle for a smaller set that also includes rigging essentials.
MATCH THE BAIT. GET IN ON THE BITE.
Don't settle for one presentation when the fish keep changing the rules. Shop the Match the Hatch lineup and take advantage of the current offers.
SHOP ALL 9 LURES — SAVE 20% → SHOP THE FALL BUNDLEFrequently Asked Questions
What does match the hatch mean in fishing?
Matching the hatch means choosing a lure that resembles the baitfish or other food predators are feeding on. Size, shape, movement, and fishing depth all matter. During the fall match the hatch, that often means choosing a lure that imitates the mullet moving through the area.
What comes in the Fish Strong Match the Hatch lineup?
The featured nine-option lineup includes Skinny Lipper JR, Skinny Lipper Original, Skinny Lipper XL, Flea Flicker, Moonwalker, Moonwalker SBD, Mulligan 4", Mulligan 5" Bomber, and Slam Shady 2.0 in the promotional mullet-pattern selections.
How do I get 20% off the nine-lure lineup?
Visit the Fish Strong Match the Hatch promotion and select the complete nine-option offer. The promotion is designed to apply the advertised discount to the qualifying complete selection. Final savings depend on current eligibility, availability, and checkout conditions.
Can Salt Strong Insiders get additional savings?
The promotion advertises additional savings for eligible Salt Strong Insiders. The final discount depends on the account, offer eligibility, and Shopify discount-combination settings. Check your cart and checkout for the actual amount.
What's the difference between the nine-lure offer and the Ultimate Fall Bundle?
The nine-lure offer focuses on a broader selection of mullet-pattern lure profiles and sizes. The Ultimate Fall Bundle is a smaller six-item setup that includes the Moonwalker, Mulligan 5" Bomber, Prawn Original, Hoss rigging essentials, and a free Skinny Lipper XL with the qualifying promotion.
When should I throw a topwater instead of a paddletail?
Start with a topwater when fish are visibly chasing bait at the surface. A paddletail provides an option when fish are feeding below the surface or when you need to adjust depth and retrieve speed.
Do I need all nine lure options to catch fish that match the hatch?
No. A small selection of effective presentations can cover many situations. The advantage of the complete Match the Hatch lineup is having more sizes and lure styles ready when the baitfish or feeding behavior changes. Choose the lineup that fits your fishing needs and budget.